Vol. 1 No. 1 (2020): Journal of Applied Business and Technology

This journal was published on January 20th, 2020.

The authors of the articles in this edition come from Indonesia (Institut Bisnis dan Teknologi Pelita Indonesia, Sekolah Tinggi Ilmu Ekonomi Indonesia Surabaya, and Universitas Muhammadiyah Bengkulu) and Malaysia (Universiti Kebangsaan Malaysia).

DOI: https://doi.org/10.35145/jabt.v1i1

Published: 2020-01-20

Articles

THE EFFECT OF PERSONAL SELLING AND SERVICE QUALITY ON CUSTOMER LOYALTY AT PT. WANRIAU INDOXP

Astri Ayu Purwati, Kristin Rukmana, Mazzlida Matt Deli

1-7
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RELATIONSHIP OF MARKETING TACTICS ON CONSUMER TRUST AND CONSUMER LOYALTY : THE CASE OF MEGA SANEL LESTARI PEKANBARU

Evelyn Wijaya, Suyono Suyono, Pamuji Hari Santoso

8-13
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ABNORMAL RETURN AND TRADING VOLUME OF ACTIVITY ANNOUNCEMENT IN PROPERTY TAX AMNESTY IN INDONESIAN

Fadrul Fadrul, Nur Fadjrih Asyik, Mimelientesa Irman, Irena Shannan Jessica, Erwin Febriansyah

14-25
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THE ROLE OF WORK MOTIVATION AND ORGANIZATIONAL CULTURE IN IMPROVING JOB SATISFACTION AND TEACHER PERFORMANCE IN RIMBA MELINTANG DISTRICT, RIAU, INDONESIA

Layla Hafni, David David, Kuswoyo Kuswoyo

26-35
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COSINE SIMILARITY FOR ESSAY ANSWER DETECTION

Laurensius Rendi Setiawan, Dewi Nasien

36-40
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APPLICATION OF GENETIC ALGORITHM IN TOURISM ROUTE OPTIMIZATION IN PEKANBARU CITY

Eri Yanto, Ramalia Noratama Putri

41-50
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THE ROLE OF SERVICE QUALITY AND TRUST ON CONSUMER LOYALTY AT PT. HENSON ALFA GROS PEKANBARU

Agus Hocky, Lidyana Lidyana, Astri Ayu Purwati

51-59
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PROMETHEE METHOD FOR DECISION SUPPORT SYSTEM

Andra Andra, Alyauma Hajjah

60-68
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